PDPC_PAW_Campaign_KV Assets_PDPC webpage_PDPC webpage

Getting Personal with Privacy Awareness Week 2025

Sharing family moments, travel plans, or tagging your location online might seem harmless. But each of these actions leaves behind a digital breadcrumb – your personal data. Just like your fingerprint, it’s unique to you and deserves protection.

Privacy Awareness Week (PAW) is an initiative by the Asia Pacific Privacy Authorities, aiming to highlight the importance of safeguarding personal data in this digital age.

This June, let’s take a moment to reflect: Are we doing enough to protect our personal data? It’s time to hit reset and make conscious choices about our online activities. Exploring our resources and take actionable steps today to safeguard your digital journey. Remember, valuing and protecting your personal data starts with you.

Follow us on Instagram

Follow us on LinkedIn

Watch personal takes from your favourite online personalities

Ever wondered how data protection plays out in real life? Watch how some of your favourite online creators break it down through fun, relatable moments.

KOL 3D image

@TheRamenGirl reflects on a family moment that reminds us why we should always share with care.

Click to watch her story.

@Wafflenessa brings data protection to life in a playful skit featuring five quirky personalities – and their very different takes on connecting to public Wi-F-.

Click to watch her take.

Discover daily tips on safeguarding your personal data

Small steps, big impact. Every day, we make choices that affect our personal data – whether it’s posting on social media or using public Wi-Fi. These quick tips helps you stay in control and keep your information safe in the digital world.